Executive Learning Series - Mobile Overview

Adcraft’s newest education program, the Executive Learning Series, is designed to keep advertising professionals up to speed on emerging industry trends.   The series kicks off on April 22 with a “must attend” session for those who want to better understand Mobile technology.   Attendees will:

• Meet experts in the Mobile space
• Learn how to activate Mobile programs in the media mix
• Hear about App development and building a WAP site
• Understand measurement in Mobile
• Learn where Mobile is going and how it will affect you in your career

Panelists:

• Matt Langie, Senior Director, Product Marketing, Omniture
• Sanjay Pothen, U.S. Managing Director, Phonevalley
• Chuck Schultz, New Media Director, Starcom
• Mark Spates, Director of Social Media, Videoegg
• EJ Laratta, Microsoft Mobile Specialist
• Marcus Startzell Senior Vice President, Millennial Media - Moderator

Refreshments will be served and there will be plenty of opportunity for quality networking, so make plans to join us:

When: Thursday, April 22.   Registration:  5:30 p.m.   Program:  6 – 8:45 p.m.
Where: Baldwin Theatre, 415 S. Lafayette, Royal Oak